First-party attribution
The pixel loses tracking on iOS and in browsers that block it. Server-side first-party tracking keeps the whole path, so the CPL is real.
Join 200+ advertisers
Pay less for every lead.
Launch creatives, test landing pages,
kill what's expensive, scale what works.
All from the DropCPL MCP.
First-party tracking Automatic A/B testing Meta Ads integration
Features
Everything between your ad and the cost per lead
From landing page generation to lead attribution, DropCPL gives you the real CPL.
Testing many landing pages at once
Run as many variants as you want. The pages that bring in more leads get the traffic; the losing ones stop, with nobody touching the ad.
AI landing page generation
Generate a landing page in seconds, then keep improving it: each new version builds on the one that brought in the most leads, without touching code.
Meta Ads integration
Reads your Meta spend by itself: the CPL of every ad and landing page is the real one, with no spreadsheet exports.
How it works Three steps to find out what
Three steps to find out what
actually converts
01
Connect Meta Ads
Authorize access to your Meta Ads account. DropCPL syncs creatives, ad sets and spend automatically.
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02
Create LP and launch
Generate landing pages with AI or import yours. Every LP gets a first-party tracking domain with one click.
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03
Watch who wins
The leaderboard shows CPL, CR% and win probability for every ad × LP pair. In real time.
Said before us
Everyone who measured ads said the same thing
Hopkins sold by mail in 1923. Ogilvy bought newspaper pages. Today the ads run on Meta. The way to find out what works has not changed.
It is not uncommon for a change in headlines to multiply returns from five to ten times over.
Volume negates luck.
When I write an advertisement, I don't want you to tell me that you find it 'creative'. I want you to find it so interesting that you buy the product.